CRYPTO NICHE: Linkbuilding for international GEO in 2 months
ABOUT THE CLIENT
In October 2024, CEX.IO company approached us — one of the first crypto exchanges on the market, well-known in the niche. The task was to strengthen the project’s link profile through linkbuilding in various international GEO and search for new unique platforms for placement, since a significant part of the market was already covered with links and the client had a certain stop-list. Special emphasis was needed on quality mentions on trusted international resources.
Over two months of our active work, we implemented a comprehensive linkbuilding campaign that covered 12 GEO: USA, Spain, France, Italy, Poland, Germany, Denmark, Vietnam, Turkey, Sweden, Australia, Brazil. This allowed us to significantly expand CEX.IO’s coverage in new regions and strengthen the brand in English-speaking and local markets.
If you also need to strengthen international presence and outreach for different GEO, we will be happy to prepare a personalized selection of quality platforms for you, as we did in this case.
WORK PROGRESS
Before starting cooperation, we conducted niche analysis, studied competitors and formed a personalized linkbuilding strategy focused on building a natural profile taking into account client requirements and limitations (platform stop-list, priority GEO, etc.).
We immediately warned the client about the specifics of the cryptocurrency niche: some webmasters consider it "gray", so they often refuse placement or significantly inflate prices. Although we classify it as "white", and thanks to our experience and established connections, this allowed us to find quality platforms for each GEO at adequate prices more quickly. Over two months of work:
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We carefully selected relevant trusted sites with high traffic and authority in each region and made more than 80 quality placements. Each of which is dofollow, indexed, canonical and meets client requirements.
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We built about 100 crowd links, which contributed to the growth of naturalness of the link profile. This improved linkbuilding results while not significantly increasing the budget for the client.
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We responsibly approached checking the quality of all links. We provided only relevant and verified sites for approval, not overwhelming the client with random options. All publications were made after coordination.
RESULTS
PLACEMENT EXAMPLES
CEX.IO indicators dynamics
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